At a time when competition in the new energy vehicle market is becoming increasingly fierce, the debut of every new car has attracted much attention. Recently, the Audi E5 Sportback, a pure electric vehicle jointly built by SAIC and Audi, made a shocking debut. With its pioneering and fashionable design, the perfect balance of intelligence and excellent driving performance, as well as an attractive price range, it has quickly become the focus of attention inside and outside the industry, setting off a craze in the automotive field.
Among the many commendable highlights of the Audi E5 Sportback, its new generation of ultra-sensory interactive digital cockpit stands out. This cockpit inherits the Audi brand's classic MMI design concept and is innovatively equipped with Ruifeng Optoelectronics's Mini LED backlight solution. The two combine to create a personalized Audi Smart Island fast touch screen. This screen is seamlessly linked with the central control large screen, which not only gives the smart cockpit high recognition, but also brings an excellent interactive experience beyond imagination, becoming an innovative model in the field of smart cockpits.
A new starting point for Audi's electrification strategy: The unique charm of E5Sportback Audi is a new electrification brand launched specifically for the China market. Its first product, the E5Sportback, is of great significance. It is not only a new beginning for Audi's electrification strategy, but also Audi's vision of luxury and intelligence. A bold innovative attempt. In this model, many cutting-edge technologies and innovative designs have been applied, and the Audi Smart Island is undoubtedly a key breakthrough point in the evolution of smart cockpits.
Ruifeng Optoelectronics Technology Support: Innovative Code for Smart Island Screen The fast touch screen used by Audi Smart Island relies on Ruifeng Optoelectronics 'advanced Mini LED backlight technology solution. Ruifeng Optoelectronics has successfully broken through the bottleneck of traditional display technology with COB white light design and small-pitch Mini LED technology as its core competitiveness. Through the unique way of surface light source emitting light, a smaller pixel spacing is achieved, which in turn achieves higher brightness and higher resolution display effects, laying a solid underlying technical foundation for Audi's natural interaction and accessible human-computer interaction concept.
In response to the design problem of ultra-small-pitch screens of only 2.43 inches, Ruifeng Optoelectronics has made breakthroughs from two key aspects: the lamp board packaging structure and the backlight module. The industry's first Mini COB white light solution has become the golden key to solving the problem. By removing color conversion film materials such as QDs, it further improves the brightness of the screen, significantly saves thickness space, greatly improves product reliability, and perfectly suits Audi's strict demand for highly integrated and innovative smart island design. This technological breakthrough not only effectively promotes the wonderful presentation of vehicle-mounted screen terminal ideas, but also provides more possibilities for the spatial layout of the whole machine, opening up new ideas for the innovative development of automobile interior design.
Excellent display performance: Guarantee of immersive visual experience In terms of screen display performance, Ruifeng Optoelectronics once again demonstrated its technical strength. Through the industry's first Mini COB white light Local Dimming technology, it helped Audi Smart Island achieve precise regional dimming capabilities. The application of this technology brings many advantages, which not only reduces screen power consumption and extends service life, but also significantly improves contrast and dynamic display effect. Even in the scorching outdoor environment, the graphics on the screen can still be clearly displayed, while effectively suppressing the halo effect, making every detail of the image more delicate and realistic, giving users immersive visual enjoyment. With this innovative technology, the Audi E5 Sportback's smart island screen has become the industry's first Mini COB white light vehicle application, leading a new trend in industry technology development.
Convenient interactive experience: The perfect balance between driving safety and convenient operation As the industry's first touch interactive system, Audi Smart Island adopts a unique dual wheel + touch bar modular design. Among them, the touch bar fully relies on the high brightness and high contrast characteristics of Ruifeng Mini LED technology, and the screen brightness is as high as 1000nit. Even under strong light, the contrast between light and dark display on the screen is still clearly discernible. Users can quickly switch the display content of the central control screen by simply sliding the touch bar. At the same time, the touch bar also supports various shortcut functions such as sliding and pressing. While retaining the traditional mechanical feedback texture, this design provides users with an intuitive and flexible control experience, allowing users to easily switch various functions without distracting too much attention during driving, greatly improving driving safety.
In addition, the Audi Smart Island system supports more than 50 quick operations, covering common functions such as answering calls, one-click navigation home, and switching driving modes. Users can make personalized settings according to their own needs. The system cleverly combines the interaction between touch operation and mechanical rollers, which not only takes into account the user's traditional operating habits, but also incorporates the convenience of modern touch experience, comprehensively improving the convenience and practicality of the cockpit.
Against the background of the global automotive industry accelerating its transformation to intelligence, vehicle-level Mini LED car screens that integrate more diverse functions and better display effects are gradually becoming a core component to promote the intelligent and personalized development of automobiles. The innovative design of the Audi E5 Sportback Smart Island screen has successfully redefined the human-computer interaction paradigm of luxury electric vehicles and set a new benchmark for the development of the industry.
In the future, Ruifeng Optoelectronics will continue to focus deeply on the automotive LED market, actively cooperate with more automotive ecological partners, continuously increase investment in technology research and development, and strive to provide users with more high-quality and high-value innovative in-vehicle display solutions. By continuing to explore the fusion boundary between vehicle-mounted light and intelligent interaction, Ruifeng Optoelectronics will help the automotive industry build a safer, smarter, and warmer smart cockpit ecosystem, bringing a more excellent travel experience to users.
